Stitchable joy for nurseries, baby showers, and sweet little spaces.
The Baby Welcome Collection
Details Matter
Premium Materials
Each kit includes 100% cotton Aida fabric with a perfectly square weave, plus carefully selected DMC threads—the global gold standard in embroidery floss. The result? Smoother, neater, more satisfying stitches from your very first X.
Tested by Hand
Every design is stitched by us before it becomes a kit. We ensure the flow is intuitive, the colors shine, and the finished piece is something you’ll truly want to frame.
Tailored Charts
We are working on offering multiple chart formats to suit your stitching style—classic black & white, easy-to-read color block, and a digital option. Thoughtfully made, so you can stitch your way.
The Stitch & Smile Collection
Playful, personality-packed designs to make you smile—because stitching doesn’t have to be serious.
From ballerina frogs to unicorns with flair, this growing collection brings a little fun to your hoop.